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Photographers

SHARI LUCHKO

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Age:
57

City:
Edmonton

Can you please tell us about yourself?
I was born in Timmins Ontario and grew up in Fort McMurray. I pursued a Bachelor of Arts Degree with a major in fashion design at the University of Alberta in Edmonton. The fashion design program was discontinued during my third year at which point I decided to withdraw from the program and travel to Australia, Asia, Singapore, Thailand and Hong Kong for a year. Upon my return, I pursued a career in retail fashion. Soon after, I met my future husband at a gym we both had a membership to.

Our first daughter was born in 1997 and our second daughter in 1999. I left my retail fashion management position to stay at home with my daughters until they started school. During this time, my mother had passed on one of her older film cameras, I enrolled in photography courses through continuing education at Grant MacEwan University and as a result; I discovered my passion. I was well on my way to establishing a career as a family and small wedding photographer when I was approached with an opportunity in residential real estate and as such, I obtained my Realtor’s license. Fast forward 12 years and after some soul searching, I knew I needed to return to my true passion for photography and newfound passion for fitness. In November 2019, I left real estate to start my full-time fitness photography business.

How did your journey start and photography in particular?
My photography journey began with my mother. As a published amateur nature and portrait photographer, her love for photography inspired me. My passion for weight training developed soon after I returned home from my travels and was centred on a desire to be fit and transform my physique. As a bikini athlete, I have competed at the 2014 Canadian Physique Alliance Muscle Beach show where I placed 5th and the 2019 WNBF (World Natural Bodybuilding Federation) Pro/Am Show where I placed 2nd in Bikini Open, 1st Masters Bikini and 1st in Grand Masters Bikini. I am currently working with my coach Leo King toward a 2024 show.

What inspired you to specialize in fitness photography, and what do you enjoy most about capturing fitness and athletic moments?
My passion for transformation through weight training and creative portrait photography is a natural fit. I absolutely love assisting my clients by celebrating, documenting and showcasing their incredible determination and commitment to achieving their desired fitness goals.

Among your works, which one is your favourite? Why?
My 6-month body transformation projects are my favourites. These clients are an inspiration for what can be accomplished through goal setting and commitment in a very short period of time. Of course, each client’s goal is the first step, but the result is achieved through aggressive changes in their daily habits and lifestyle.

What separates Status from other magazines?
Status Fitness Magazine is an established, credible and reliable source for the fitness community.

The fact is that Status is both a print and online magazine (most are only online). What does that mean to you to showcase your work?
The opportunity to be featured in Status Fitness Magazine would provide me with maximum exposure within the dedicated fitness community which in turn validates my commitment to my clients as a fitness photographer.

Your favourite quotes?

  • “Life begins outside your comfort zone”–Neale Donald Walsch
  • “What you think, you create. What you feel, you attract. What you imagine, you become.”–Buddha
  • “The body achieves what the mind believes”–Napoleon Hill
  • “Fall in love with the process and the results will come”–Eric Thomas
  • “Strive for progress. Not perfection” -?

Model testimonials:
I recently collaborated with Shari Love for a fitness photoshoot, while I was getting ready for a bodybuilding competition, and the experience was nothing short of amazing. Shari impressed me with her creativity, professionalism, and thorough approach to the day.

I highly recommend her to anyone seeking a photographer who combines expertise in the industry with a unique and personal touch to her style. I look forward to future collaborations! ~ Leo King 

I have done a few photo shoots with Shari and all I can say is she is ridiculously talented, professional, and kind. She always has the most amazing, unique ideas and is a delight to work with! She has made me look so glamorous and gorgeous and even more importantly, she makes you feel like a celebrity. I can’t say enough amazing things about Shari! She is a true gem. If you want to look your absolute best, you need to shoot with Shari! I can’t wait for the next photoshoot! ~ Juliet Powell Clark 

Working with Shari, was awesome, she was so helpful before my photoshoot helping me with outfits giving me awesome ideas, and helping with finding a hair and makeup artist. When I got there, she was very welcoming and made me feel comfortable and she got so many amazing photos; we ended up shooting longer just because she had time, she really takes her time and is always making sure I am good or need anything, and after the shoot, she got the photos to me fast and edited and submitted the ones I wanted for me. She goes above and beyond and I would highly recommend her to anyone looking to do a photoshoot. ~ Rachel Latimer

I’ve worked with Shari several times and each experience has made me want to shoot with her again and again! She always helps out with the concept of the shoot with her creative ideas and captivates exactly what we plan on every time! She walks you through the poses and makes you feel very comfortable. Each shoot is very well thought out and well planned. I highly recommend working with Shari Love Photography. It’s a collaboration, and I can’t wait to work with Shari again! ~ Jessica Grudzinski

I am a Business Owner of TOSUM LTD a CSEP CPT. I have been a WNBF Bikini Pro since 2017 and have been competing since 2015. My coach is Ryan Sullivan. As a wife and mother of two elite little girls who are gymnasts. I have worked with Shari Love for a few sessions. One with me modelling for Nominou Designs and one other shoot for my business TOSUM LTD. Shari is absolutely brilliant and adore her when it comes to her fitness photography. She goes above and beyond! She has a heart of gold and is super grateful for her talent and hard work. She definitely knows my angles!! I had so much fun working with her and felt so taken care of throughout the entire shoot each time together. I look forward to working with her on some more projects in the future!! Thank you so much, Shari!! You deserve all of this!! ~ Charlene Muskego

Connect with Shari: IG | Website 

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I am a content and talent manager of Status Fitness Magazine. If you are looking to share your story or get featured in Status, contact me.

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